Hi. Greetings. Firstly please understand that fairer complexion doesn't mean more beautiful! One cannot permanently change the complexion given to us by God and nature . You must rather ask about healthy skin than fairer skin. For decades companies like fair and lovely have caused people to have weird mind sets and unhealthy expectations. Please use a sunscreen regularly to prevent darkening of complexion. Use a moisturiser like cetaphil for dry skin. Have a good diet rich in fruits and vegetables will help the skin remain healthy and glowing. Hope this helps. Dr Govind S Mittal, Bangalore.